actual campaign results
More People Through the Door? No Problem
Client Background
Our client, a prominent retail strip mall located in a bustling urban area, was facing challenges in increasing foot traffic and enhancing its social media presence amidst a competitive retail landscape.
The goal was clear: revitalize the mall’s appeal to both new and existing customers through targeted digital marketing strategies.
Challenge
Despite a prime location and a diverse mix of retail offerings, the client struggled to attract sufficient foot traffic and engage effectively with potential customers online.
The mall needed a robust strategy to improve visibility and interaction across key social media platforms, ultimately driving more visitors to its physical location.
The Legacy Blueprint
Enhanced Social Media Campaigns: We launched dynamic advertising campaigns across Facebook, Instagram, and other paid channels, designed to capture the interest of a broad demographic. High-quality visuals and compelling call-to-action statements were utilized to draw attention and drive engagement.
Content Revitalization: A revamp of content strategy on Facebook and Instagram involved regular posts featuring promotions, special events, and highlights from various mall retailers. This approach aimed to build a community feel and keep the mall top-of-mind among local shoppers.
Targeted Advertising: Utilizing the power of paid advertising, we strategically targeted local audiences with ads tailored to their interests and shopping behaviors, encouraging them to visit the mall.
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The Results Are In...
The revamped digital marketing strategy had a transformative impact on the business:
Increase in Foot Traffic: We observed over 500 customers a month attributed and tracked by our mobile advertising campaigns.
Website and Profile Traffic: Significant spikes in social media-driven visits were observed, with Facebook visits peaking at 852, and Instagram profile visits at 773.
Reach and Engagement: Facebook reach increased by an extraordinary 1,152.7%, with a total reach of 35,724. Instagram engagement soared, reaching 94,898, up by 3.9%.
actual campaign results
Driving Sales, Amplifying Impact
George Owens
Legacy Business Partners are definitely the ones to go with when it comes to growth and marketing for your business. They're completely professional and have innovative and effective marketing strategies.
Kim Wexler
They provided excellent advice, seamless integration between social media and our website, and created campaigns geared towards our targeted audience. We look forward to our continued success with the support of LBP.
James Cart
I recently had the opportunity to receive great marketing advice from Legacy, they were able to breakdown strategies for me to implement to be able to grow my business. I am very thankful to James for all of his help.
Effortless Growth Starts Here.
Getting noticed in a crowded market is no easy feat... until now!